Ami Savla all set on her quest to make women digitally literate

“Empowered women empowers women”. One such glorious story is of Ami Savla, Founder of Socialize Store. With a vision of digitally empowering India’s enterprising women, she boasts of providing simple and affordable solution to more than 1000 women’s digital nightmare. It’s interesting to know that during her journey of empowering women she has not only helped females but also budding start-ups, ideators, employees, trainers, teachers, women entrepreneurs, students and day-dreamers to become tech savvy and be digitally and technologically literate. What is a story behind your “Socialize Store”? Today’s women…

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ASCI UPHELD COMPLAINTS AGAINST 109 OUT OF 155 ADVERTISEMENTS

In May 2016, ASCI’s Consumer Complaints Council (CCC) upheld complaints against 109 out of 155 advertisements. Out of109 advertisements against which complaints were upheld, 41 belonged to theHealthcare & Personal Care category, 23to theEducation category, followed by 12 in the Food & Beverages category, 9 in the E-commerce Category, 9 in Consumer Durables Category and 15 advertisements from other categories. HEALTH & PERSONAL CARE  The CCC found the following claims in health care & personal care product or service advertisements of 41advertisers to be either misleading or false or not adequately…

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Skill India: The Backstage Story

Much has been said and done by the Indian Govt. in order to make the Indian youth employable. Under Pradhan Mantri Kaushal Vikas Yojana (PMKVY), Indian youth would be trained in the industry specific skills by training partners & centres and provide better placement across the industries. NSDC – PMKVY campaign is one of the most important campaigns in this term. Like any other government campaigns no matter how glittery this looks from the front, it has its own backstage story because of various challenges. The Government of India seems…

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Selecting electric water heater during monsoons

Mr. Abhijit Banshelkikar, Head R&D – Racold Thermo Private Limited shares insights for selecting an electric water heater during the monsoon season. It is impossible to imagine monsoons without hot water heaters. The use of hot water heaters during these months when temperate dips down is almost like a breather to life. People across the country shop for new water heaters, however, many of us do not know how to select the right water heater which not only caters to our needs but also helps to save money. An electric…

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